January 21, 2012

Why we prefer service rental over purchase

Greetings!

Some of our potential clients ask if we provide stand-alone, or on-site, installations. This basically means that some businesses prefer buying software rather than renting it. So here in this post we'd like to explain why we chose service rental model when a customer subscribes to a service.

This model is commonly known as "SaaS", or "Software as a service".

First of all, the primary feature of WMSPanel was to make a centralized reporting solution. The most obvious approach here is to make web-based application that gathers data from various sources. Having such product, we still have 2 payment options - sell it as a single product or provide monthly subscription. We chose the second approach.

What are customer's benefits from business owner and system administrator points of view?

No server resources for installed application. Having yet another logs analyzer means that you need to have some server which will have all processing being done. WMSPanel makes processing by itself outside of your assets' network. So no need to get extra HW or OS licenses.

Less administrating. Customer only needs to set up data slices for respective sub-clients (via simple web-interface handled by WMSPanel servers) and spend several minutes to install WMSPanel server add-on (Wowza agent or Windows Media plugin). That's it, nothing else. We can even do it ourselves as part of our support activities.

Continuous feature delivery. All customers get new system release as soon as we deploy it online. No need for your admin to check for new releases, re-install software and check if it's compatible with current environment. Once a new functionality is online, it's available to every customer.

Testing is done within the same environment with customers. Before rolling out new release we test it using the same environment as used by every other customer. Thus, when it's done, we know for sure that it works for people outside of our "sandbox".

Optimization for client and server parts - we pay for resources used by WMSPanel so we want to cut expenses as much as we can. For us, improvement literally has its cost and profit. The more we optimize, the better performance is for customers. This allows keeping low prices and providing good deals and discounts. See some other thoughts on this in previously posted notes on clouds and virtuality.

You can stop any time. If you buy a license for several hundred dollars and then discover that it does not meet your needs, you still will use it just because you already paid for it. Monthly subscription may be cancelled at any moment so there's no risk of overpaying.

Having read all above, you can see why renting a service might be better for your business than just buying a license for a standalone application. You can enhance this list with pros and cons from your business perspective, feel free to comment.


You can have fully-functional trial of WMSPanel free of charge during 2 weeks to see if it works good enough for you. Just sign up and follow installation instructions. And contact us to ask any questions or get pricing options.

Please also have a look at Nimble Streamer, the light-weight HTTP streaming server for HLS, Smooth and progressive download. It may be controlled via WMSPanel GUI and it comes free of charge.

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